Professional Web Studio

Web Development - Search Engine Optimization
Online Marketing

Entries by Darlene

Written by: Darlene

Do you find that searching the Internet for a web design firm, that designs professional business websites with all the features that you require, to be extremely time consuming?

Have you ever noticed that some companies offer an amazing looking web design for your business, but do not include SEO strategies when building your site? Without built-in SEO strategies your website stands a good chance of being ignored by the search engines such as Google. So now you have a beautiful website but you need to go out and hire a Search Engine Optimization (SEO) firm because you realize that ...


Written by: Darlene

Outstanding web design is achieved through creativity and discipline. The technical programming you don't see is soaked through with beauty and allure. Captivating to people visiting the site and enticing to search engine spiders, outstanding web design leads to a healthy bottom line. This collaboration of art and science can materialize in lots of packages, but there are some distinguishing features that set apart the best sites from the mediocre ones.

web design

Four Important Features of Outstanding Web Design:

Harmony

The synergy between each separate feature of the site with the whole is the primary key to outstanding web design ...


Written by: Darlene

Launching a Website Without a Plan

A great thing to do before you begin contacting web developers to create a website for your small business is to take some time and draw up a plan. Make a list of the items you want to include on your website such as specific content and images.

Next, try to figure out how many different pages you will need on your site, as shown in the diagram below.

As for design, surf the Internet and find websites that appeal to you both in layout and colour schemes so that you can show your ...


Written by: Darlene

copywriting
Having a successful and  professional website is more than having the right design and the right domain name. You have to have something on the website itself to communicate with your potential customers. Writing for the web is an important part of marketing your business online.

Here’s a quick overview of the purposes that writing serves for your website and how a professional copywriter can help you make the most of your online space.

Two Purposes of Writing for the Web

Unlike writing in a magazine or writing in a newspaper, writing for the web has to fit two ...


Written by: Darlene

small business websiteYou no doubt know about the benefit of having a website for your small business.

However, there is a right way to create a small business website and several wrong ways.

The design, content and feel of your small business website can make or break your business.

Unfortunately, there are several areas that new website owners miss when they are having their website created.

In order to create a website that will get you new business time and time again, you need to pay attention to the following common mistakes.

1. Hastily Choosing a Domain Name.

Your domain name is ...


Written by: Darlene

business websiteMany business owners know that they should have a website online, but don’t know exactly why. Common marketing conventions tell business owners that they need a website, whether or not they plan on selling online. But if you’re on the fence you may be wondering how a professional website can help you. Here are several good reasons to work with a website designer to create an online presence for your business.

Customers are looking for you online.

In this day and age, consumers in all industries search online for their needs – even locally. According to a 2009 study ...


Written by: Darlene

Professional Web Studio is excited to announce the launch of a redesigned website for GEML Construction Inc. GEML Construction Inc. is based in Windsor, Ontario and they are a rapidly expanding company. Their crew of highly trained professionals specialize in architectural millwork and finish carpentry. Examples of their outstanding workmanship can be found in businesses throughout Ontario, such as McDonalds, the LCBOs, Starbucks, Tim Hortons and Moxies Restaurant, to name a few.

Having been in business since 2004, GEML Construction launched their original website 3 years ago. Their original website included a photo gallery of their completed projects as well ...


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