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Inbound Marketing

Written by: Darlene

The Internet is filled with information for people who are interested in holistic medicine. This presents a great opportunity for naturopaths to attract clients. You can increase your business substantially by starting a naturopath blog. Read on for some helpful business blogging tips and ideas for naturopaths.

What Should I Write About?

It might seem daunting to imagine having a blog to maintain when you're busy building a business. But your blog offers you an opportunity to converse with potential customers and repeat customers as well. You can use it to inform people about health issues that naturopaths can ...


Written by: Darlene

Today I want to talk about REALTORS® and blogging. Every REALTOR® knows that they have a ton of competition, both online and offline. But how many REALTORS® are taking the time to leverage the power of the Internet so that they can rank higher on Google and gain a significant advantage over their competition?

house for sale

While there are many online tools that a REALTOR® can use to attract a steady stream of business, blogging on a regular basis is easy to do, and it will do great things for your business, such as:

  • Attract organic search engine traffic through targeted keyword ...

Written by: Darlene

I know that many mortgage brokers email monthly newsletters, with lots of great content, to their current clients, and that is a great way to keep in touch.

But what about all the people that are not on your email list? How will they ever find out about you?

The answer is simple. Create a business blog!

mortgage broker blogs

You see people who want mortgages will often look online first. They'll look online to find out how to qualify and they'll look online for mortgage brokers to talk to. If you are a mortgage broker, your business blog could be ...


Written by: Darlene

Should you focus your efforts and marketing budget on inbound marketing or on outbound marketing efforts?

Some experts say save your money and just do inbound marketing, others say just do outbound marketing, because either they are comfortable with that due to their past experiences or they are simply unaware of how to use the Internet to do inbound marketing.

With 10+ years of experience, we at Professional Web Studio, a Calgary SEO company, highly recommend a mixture of both inbound and outbound marketing in order to build maximum awareness around your business, increase your customer base and increase your ...